I knew yesterday’s blog post “Competition, Copyright, and Copycats: How nice girls deal with scumbags” would be a HOT HOT HOT one. Boy was it ever! I loved seeing all of your comments and shares. Thank you! And when you click “like”, I do a happy dance! If you keep it up I might just do my happy dance over on the new YouTube Chanel.
One question I saw yesterday however made me feel sad 🙁 *sniff sniff*, so I wanted to address it today. I don’t ever want my blog posts to make you feel defeated. I want to help you realize your own potential for greatness!
So you asked, “Heidi, is looking at other photographers for inspiration before a shoot WRONG? What if our clients request certain shots of us? How can we be original when it has all been done before?”
These are excellent questions grasshoppers! Now you are thinking!
First, I love looking at all of the yummy visual inspiration of other photographers out there. It’s delicious. And Pinterest? It is like crack for the A.D.D. artist. You start out looking for children’s party decorations and end up with 3 recipes, a new spring wardrobe, 5 post-its of affirmational quotes on your mirror, and a diehard plan for a great summer ass. I’m all for it!
I also don’t mind when clients bring in shot ideas from Pinterest. I actually enjoy and encourage it because it helps me get to know their style. Often our non-photographer clients don’t know how to put what they are looking for into words. They don’t speak our language of “creamy bokeh” and “the golden hour.” Having a body of work to look at can give you valuable insight into their aesthetic taste. As a retail portrait photographer, my job is to give my clients a session that is perfect for their style and home. I’m not shooting for me in my studio work, I’m shooting for them!
Here is the very important caveat! This is the whole shebang people! You have to FORGET EVERYTHING YOU’VE SEEN when it comes time to click the shutter.
Let me tell you a little story about myself that may help illuminate the subject.
This is the story of my worst shoot ever.
It was a maternity session and mom-to-be was very detail oriented. She had a huge shot list for me, all compiled from other photographers she had seen. This is not completely unusual, but for some reason, I felt a bit stronghanded into meeting these expectations for her. Many of the images were not things I typically did, nor could I humanly accomplish in an hour of shooting time. It wasn’t her fault, it was mine, because I didn’t manage her expectations in the first place. That is the point where I should have said: “These give me a great idea of your style, and we’ll start with your favorite look and then go with the flow. The most beautiful portraits happen when your own unique beauty shines through, so we set up with an idea of your style in mind and then let the session unfold naturally. Trust that I will pose you how you look most beautiful, which I’m sure this photographer did with their client!”.
But I didn’t.
Instead I sheepishly said “Okay, we’ll see how many of these we can get done during your session” and I proceeded to shoot down the whole shot list. I felt rushed. I felt uninspired. The usual “Heidi” that shows up at a shoot and gets her groove on was out to lunch… or hiding under the covers. When I uploaded the images to my computer I hated them. My work fell completely flat. Why? Because I lost myself. I let my client take me over (my fault, not hers). While my head worked hard to recreate each shot, the voice of the artist in me was completely silenced. After that shoot I promised I would never compromise myself again in that way.
These days, I still work with clients to help bring their vision to life. I love checking out their shot lists and inspiration boards. I love gathering my own inspiration. Let’s face it, especially when it comes to studio photography, it’s hard to break outside the box of what has been done before.
The good news is, no matter what backdrop, pose, or wardrobe you choose, there is only one person on earth who has your unique vision… and that is YOU. And, there is only one person on earth who has the unique personality you’ve been hired to capture, and that is your client! If you can focus on connecting those two things, originality will shine through in every shot you take!
So that super-awful maternity shoot that still makes me cringe was actually a good thing. It taught me that no matter how many things inspire you, when it comes to creating any piece of original artwork, you have to create from your own authentic voice and vision. The feeling and the connection that you put into your work has to come from you. For me, the only way to do that is to tell my noisy brain and all of it’s lists to take a hike so that I can hear the voice of my own intuition.
The truth is, clients are not just hiring you for a particular set. And if they are (BREAKING NEWS) your work is missing something. They are hiring you to capture the intangible. Love. So, now that you know all of the secrets of the universe, gather your inspiration, set up your sets, and then tell your brain to take a hike. Go get your one-of-a-kind, Super Photographer groove on!
Are you picking up what I’m putting down? Did my creepy self-portraits totally weird you out? Are you inspired to get your groove on? I want to hear from you in the comments below! Please leave me some love and share away!
And don’t forget to sign up for our new newsletter, just for our photographer friends.